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Hey Girl, I’m Ash Lane

My life used to revolve around 1200 calorie diets and hopping from one 8-week challenge to the next.

Losing and then gaining the same weight over and over.

And I thought this was all normal and that it was my fault for not being able to stick to the diet meal plan.

BUT the more research I did, the more I realised this approach was not moving me closer to where I wanted to be… it was actually moving me further away.

Which is what I teach you in my FREE 5-day Challenge, and also in my two paid groups!


Ways to work with me

5-Day Spring into Summer Challenge

The ultimate ‘try before you buy’ approach. Spend 5 days with me, for free, and find out how my sustainable FAT LOSS approach has helped THOUSANDS of ladies get off the YO-YO diet bandwagon!

12 Week 1:1 Fat Loss Forever
Coaching Program

This 1-on-1 program (working directly with me) provides you with the ultimate customised nutrition strategy + training program designed (by me) for you, as well as the highest level of support and accountability to achieve your fat loss and muscle growth goals in a sustainable way, delivered over 12 weeks.

12 Week Train with Ash
Group Coaching Program

TWA takes all of my methods and principles from my 1-on-1 program, but delivers this in a slightly more automated group setting, allowing a lower entry price.

Sustainable, lasting results

Here’s a small snippet of some of the AMAZING women I have worked with…

4.6kg down and my shape still shocks me. I haven’t been lower than 2400 calories. Started at 2700 reverse to 2900. And maintained over Christmas.

- Nikki Renee

Ash has honestly changed the freaken game for me!! I was doing back-to-back challenges & eating around 1250-1350 cals & had somehow done that for years. Towards the end, I was basically seeing no result. Enter Ash, I thought Ash was crazy - telling me I could eat more, train less & still lose weight. I thought I was the exception to the rule! I’m not & I promise you aren’t either!! So excited for everyone to learn throughout this challenge from Ash!

- Leigh Zimmerman

This whole learning curve has been amazing, I will never look at dieting and exercise the same again. I start my cut next week. What a way to end my first 12 weeks of the rest of my life cannot thank you enough Ash.
1800 Cals > 2300 Cals
83kg > 78.2kg

- Emma Altmann

You have literally taught me so so much!! I will be eternally grateful. You have changed my world!! I’ve had so many ppl comment on my appearance in this last week and I can truly see it myself.
Is it weird to say I’m starting to love what I see in the mirror?!! And I’m still only halfway there!! Honestly, nothing is going to stop me getting there. I’ve never been so focused or dedicated to fat loss journey before. I really do feel like you have given me the miracle pill to weight loss.

- Jasmin Baker

When I started with Ash my maintenance calories were 1200 which I’m sure you can imagine was awful eating so little. In the first picture I was on 1200 calories and in the second photo I am on 2200 calories. I am down approx 2kgs from when I started but as you can see from the graphs my body composition has dramatically changed, all while eating more foods! My relationship with food has been healed and I will never be a yo-yo dieter again. Ash has truly changed my life and while I have a lot of weight to lose I know I can do this whilst still living and eating all the foods. Ash is the real deal and I am so grateful I have the opportunity to be on this journey with her.

- Kay Dekker

I was a typical yo yo dieter and had worked out in the gym previously doing cardio but due to no results, I had completely stopped training altogether. I would lose 5kg then put it back on and was stuck in the cycle for a good 5 years. I was a binge eater and had the WORST relationship with food. Now, I enjoy my treats without guilt and without binging. It’s heaven! There wasn’t really any way to prepare myself for the mental and physical changes that I have made over the last 12 weeks. I am so much more confident in my own skin and my ability to overcome challenges. I have all the tools I need to reach my goals. I have a long way to go still but this sustainable way of eating and training, I know will see me get there! It has been a life-changing experience and I am sure it will be for you too xx

- Sarah Maxwell

I just wanted to show you 6 months post Ash Lane, couldn’t imagine my life before

- Melissa Imber

Reverse diet results. I ended up losing 3.7kgs in total over the 12 weeks with Ash and 7cm off my waist. Not only and I thrilled with my progress, I am in love with how much I have enjoyed the process and not just been hating life or waiting for the “diet” to be over. I am enjoying eating food that I actually like and to actually be getting rest days and not feeling guilty.

- Meg C

I do nearly always get my workouts done, I meet my calorie goals religiously and I’m stronger than ever. It’s definitely a lifestyle for me now and not a “diet”.

- Kelly Kohler

Close to 5kg gone… and sustained over Christmas… almost 10cm one from my waist - along with more cams from chest and hips…

- Michelle Pelley

Zoe went from eating 1200 calories per day to 2000 calories and along the way she lost 26cm.

- Zoe N

I’m so grateful that I found you, and managed to honestly pick the best time (I’d say the perfect time) to do my first FLFM. Thanks for all the support and gentle nudges when I needed them! I can’t wait to meet you in the flesh one day and give you such a big hug!!

- Lucy J

One of the most exciting parts is I’m not worried i’ll have to buy bigger sized clothes again after I get rid of them Ash, I am not worried about putting on the weight ever again.

- Emma A

Well, I did it!! It took me just over 12 months, 2 reverse diets and 2 fat loss phases, but I no longer have a "weight loss" goal!!!  According to my body scans (just another piece of data), I'm down 12kgs and I'm under 20% body fat.  During the last 12 months I've seen some weight spikes, I've seen my weight stay the same on occasion during fat loss phases when I expected it to drop immediately, but I've also seen amazing results!  It took time, and more importantly, it took patience, but I'm 36 this year and have never felt this lean, strong or confident in my whole life!! I have done the 8 week challenges, flogged myself at the gym and prepared different meals for myself compared to the rest of my family, but I haven't done any of that in the last 12 months thanks to Ash, and I would 100% rather do it this way, than how I have in the past.

- Erin Bruce

Download my FREE ebook

If you’re:

  • Training your butt off
  • Struggling to lose FAT and you’ve hit a plateau
  • Training more and more while eating less and less?
  • Worried your metabolism is broken
  • Wanting to get sustainable results you can keep forever


Evidence- based, no BS advice

I give you all the educational information in layman’s terms to help you cut through all the mis- information on fat loss & muscle growth.


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Download my FREE ebook